X is changing its revenue-sharing policy to deter users pretending to be Americans

X is updating its revenue-sharing incentives to give more weight to engagement from a user’s home region, Nikita Bier, the company’s Head of Product has announced. Bier said the change in policy was to “encourage content that resonates with people in [the user’s] country, in neighboring countries an

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Mariella Moon

📅 Mar 25, 2026·⏱ 2 min read·Engadget ↗

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X is changing its revenue-sharing policy to deter users pretending to be Americans

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